BUS 315 - Revenue Generation in Sport

This course exposes students to a broad range of topics related to revenue generation in the sport industry, including ticket sales, sponsorship, fundraising, and public funding. Students will study current issues, and explore future directions, trends, and innovations in the field.

Prerequisite(s): Junior standing. Majors in the fall 2020 or later catalog must complete the pre-bus core with a min. of a C- or higher before taking any 300/400 Business course. See enrollment policy for eligibility or contact the School of Business.
Co-requisite(s):
Credits: 3

Course Typically Offered: Taught yearly
Course Type: Business